Learning to do incorrect research

In the latest issue of EPW, there is a perspective piece by Donald W Attwood titled How I Learned to do Incorrect Research which might be worth your while (and, pray tell me, how do you NOT READ an essay titled thus?)

On a different note, Yes; I know. But, I am not able to figure out how to get the link for the pdf of the article at the EPW site.  Anyway, hurry before the piece disappears from the front page.