Tail went — Knife came – Dum Dum Dum

வாலு போச்சி கதஂதி வந்தது டும்டும்டும் was one of our favourite stories from our grandma. Nicholas Carr describes a similar situation in the communications industry:

After email took hold in offices, you always had a few doofus laggards who continued to rely on the phone and voicemail. They were widely despised: synchronous dinosaurs lumbering through the pleasant pastures of asynchronous Internet communication.But email also did something else, the consequences of which we didn’t fully foresee. It dramatically reduced the transaction costs of personal communication. You had to think at least a little bit before placing a phone call, not just because it might cost you a few cents but because you knew you were going to interrupt the other person. Is this really necessary, or can it wait? Email removed that calculation from the equation. Everything was worth an email. (As direct marketers and spammers also soon discovered.) And there was the wonderful CC field and the even more wonderful Reply All button. Broadcasting, cumbersome with the phone, became easy with email.

Goodbye voicemail hell. Welcome to email hell.

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